Lois Ellen Frank. Dion Zeuss. Trish Witzkowski.

Krider Prize for Creativity: Lois Ellen Frank

The winner of the Krider Prize for Creativity this year is Lois Ellen Frank. Lois has successfully navigated the worlds of photography, advertising design and publishing. Most recently, she embarked into uncharted territory, pursuing a doctorate in anthropology and creating Red Mesa Cuisine with its mission to promote Native American, local and sustainably sourced foods.

Monday, October 17 at noon, this remarkable chef will present a presentation on photography and Native American and indigenous foods with a lunch that she personally designed for UCDA. The menu consists of Corn Soup, Stuffed Quail with Strawberry Sauce and Flourless Chocolate Torte. The use of unusual and quality ingredients promise that this will be a unique and memorable culinary experience. Be sure to register early as seating is limited, and there is a fee for this event.

Lois has just published a must-have cookbook featuring this work, Foods of the Southwest Indian Nations, and copies will be available at the conference. Be sure to check out both of these websites: Lois Photography and Red Mesa Cuisine .

Created in 2009 by the UCDA Foundation, the Krider Prize for Creativity honors creativity wherever it may be found. Recognizing that designers draw their inspiration and influences from a broad range of fields and experiences, the Krider Prize provides access for UCDA members to a variety of creative people and organizations.



Dion Zeuss

On the subject of sustainability, many of us are wondering, “now that I’m using FSC and recycled paper, and I've reduced my print as much as possible ... what’s next? Dion Zeuss is on board to present “Why Sustainable Design is Smart Design.”

Dion is the Creative Director of ecoLingo, a Phoenix design firm that specializes in sustainable design, and she is passionate about what they do. Her award-winning studio is dedicated to green design, blending design ecology, style, and sustainability. And out of thousands of submissions and only 230 design firms selected, two of ecoLingo’s projects were showcased in The Big Book of Green Design.

In her presentation, she explains that smart design thinking conserves resources, energy and money. Explore how to rethink your design role, gain tips to “work smarter” (what changes can you make in just your office that could make a difference?) and gather inspiration from samples of world changing design solutions from around the globe.



Trish Witkowski

Think you know all there is to know about designing brochures? Trish Witkowski, Chief Folding Fanatic at the Fold Factory is about to reveal more about folds than you ever thought possible with her session, “Escape the Tri-fold Funk.”

Ever seen a twist fold, a snake fold, a reveal folder, an angled roll fold, a swinger fold or a bidirectional accordion? Trish will share her passion for all things folded. Learn how to leverage the folded sheet to communicate your message and get results that will maximize the success of your projects. Explore exciting new solutions and learn from the industry’s leading expert in creative folding solutions for print.

Be sure to check out the Fold Factory website which is full of helpful videos and tutorials. There’s something for everyone at all stages of a design career.