It's in the Mail!

By now, you should have received the 41st Annual UCDA Design Conference brochure!

You’ve seen the lineup of great speakers and subjects, and you really want to attend this conference. How do you convince your boss? Professional development is an investment that pays back, and here are a few points for the argument:

1. You’ll connect with the design community to build a successful network of higher education experts, learn from others in your industry and share ideas so you can face challenges with the right knowledge and support. UCDA is the only organization geared specifically for designers working in higher education.

2. Learn hard-hitting instruction from our stellar lineup of speakers. From lessons learned, you will know how to:
• Transition traditional media to mobile (including iPad, social and web)
• Find out how to use market data to influence decision makers and build design strategy
• Learn the importance of good content and rich storytelling
• Get up to speed on video training and techniques
• Learn to effectively collaborate with colleagues
• Recharge your creative batteries

4. Gain inspiration from the award-winning work in the UCDA Design show. Come away with fresh insight and ideas to create appealing communications that work.

5. Visit vendors at the UCDA Resource center to learn about new products that will enhance your work and production capabilities.

How will you THRIVE?
The past few years have been challenging to say the least. The truth is, it is not only possible to survive the current economic crises, but to also evolve, grow and THRIVE. Institutions that use design thinking can increase the significance of their brand, compete more effectively for students and resources and enhance their reputation. It will not be the smartest or the strongest that survive the arid landscape, but the ones most adaptable to change. Come to Phoenix for the 41st Annual UCDA Design Conference, and take new thinking back to your institution. THRIVE.